Lucky Duck
Designing a crash game where a character makes the risk feel fun and the rules feel fair.

Context
Lucky Duck is a crash game for Zero Dash built around a fearless duck. Each jump reaches a higher multiplier; if the crosshair hits the duck, the round ends and the bet is lost. Players decide when to cash out.
Challenge
Crash games all look alike and demand split-second decisions. The game needed a personality to stand out, without hiding the numbers players rely on, and it needed to earn trust in a genre where fairness is always questioned.
My role
I covered the whole process, from concept to delivery: a market analysis of existing crash games, the character-driven concept, UI/UX, visual design and animations, the Provably Fair area, and the hand-off to developers for responsive implementation.
Key decisions
A mascot that is also the mechanic
The duck is not decoration: its jumps are the progress of the round and its reactions are the feedback, from confident leaps to comic defeats, adding emotion to every outcome.
Numbers always in sight
Multipliers sit along the path and the cash-out stays fixed and prominent, so the key decision is always one tap away and never covered by animation.
Risk the player chooses
Four difficulty levels, Easy to Nightmare, let each player set their own risk with one control, making the same game work for cautious and bold players.
Fairness you can check
A dedicated Provably Fair area lets players verify every round, turning transparency into part of the product instead of a hidden setting.



Outcome
A crash game that is both entertaining and reliable: a recognisable character, clear betting mechanics and built-in fairness, delivered as an MVP with a full set of assets and components ready for development.
- Game concept and market analysis
- Desktop and mobile game UI
- Character animations and assets
- Provably Fair area
